Cedar Crest Ice Cream is launching exciting new products in spring 2016. Included with the new products is new product packaging for our sherbet and a comprehensive advertising campaign.
3 New Ice Cream Pints - available now
Big Muddy - Dark Chocolate Ice Cream with a Caramel Swirl and Brownie Pieces
Daily Grind - Coffee flavored Ice Cream with a Caramel Ribbon & Chocolate Covered Expresso Pieces
Sea Turtle - Chocolate Ice Cream with a Sea Salt Caramel and Roasted Pecans
3 New Novelty Ice Cream Cups - available in June
9 oz. Ice Cream Novelty Cups available in the following flavors:
Cookies N Cream
New Products & New Packaging
Our Sherbet pint packaging has been revised with a "fresh" new look and appeal to customers. In addition to a new packaging look, we have added a new flavor - Pink Lemonade.
2016 Advertising Campaign
Cedar Crest Ice Cream is unveiling a brand new advertising campaign in 2016. This campaign includes high-impact outdoor billboards and radio across the state. The campaign will build awareness and demand for Cedar Crest Ice Cream and generate product sales at your stores, also yielding opportunities to partner and elevate store sales.
Static Outdoor Billboards – May – June, 2016
Digital Outdoor Billboards – May – June, 2016
Local Radio – Mid April – Mid May, 2016
Milwaukee Brewer Radio – April – October 2016
Radio campaign to target Cedar Crest Ice Cream’s
target market – women age 25-54
Radio stations to include FM stations: B93.3, 99.1 The Mix, 95.7 Big FM, 103.7 Kiss FM, V100.7 and FM106.1, plus AM station 620WTMJ
An estimated 23 million impressions over the advertising campaign.
Social Media Campaign
Promotional Facebook campaign featuring Cedar Crest Sherbet -
The Cedar Crest Sherbet recipe promotion will engage consumers on
the Cedar Crest website, Facebook and in retail outlets. Customers
will want to purchase the various flavors to create a winning recipe.
Participants will submit their recipes online and visitors will vote on the
best recipe. Each week the top recipes will be awarded a baking fun
pack and will be entered for a chance to win a $400 shopping spree in
the store of their choice.
Fruity and refreshing, our sherbet flavors make taste buds tingle.
Watermelon, Orange, Pineapple, Rainbow, Raspberry, Triple Citrus
and the brand new Pink Lemonade – all in newly designed packaging.
Time Frame March 14th – June 5, 2016.
Cedar Crest Ice Cream is happy to announce they are celebrating 40 years of business.
Celebrate with some Cedar Crest Ice Cream products.